Just Arrived: Britney Spears' 'Hold It Against Me'

Britney Spears.  She’s back with Hold It Against Me and I like the concept much more than the Circus album. Don’t get me wrong about being fucking high on my Gaga obsession for the past three years, but I’m a huge fan of Britney. I own all her albums, video concerts and etc.  The video’s futuristic space ship TV land visuals and Britney’s goddessy-like floating up and down was stunning. Director Jonas Akerlund (a Swede-I’m proud 101 moment) elevated Britney’s artistry, but still kept her current bubblegum pop. He didn’t try to make her Madonna in Ray of Light or Gaga in Telephone which he both directed. Yes, I could see some references from Telephone with the static effects and Plenty of Fish product placement, and even Willow’s Whip My Hair paint shooting effect was there, but overall it was still an original concept for Brit Brit. Also, her Mariah-esque Heartbreaker video karate bitch fight against herself was genius. It toughens up her “Hey Y’all I’m from Kentwood Louisiana” exterior. 

However, what makes Britney supreme is her dancing, and it fucking epic failed in this vid and the song itself is much more hard-hitting and genius then the video. Her choreographer Brian Friedman hyped too much on it and don’t blame it on the editing. With even less dancing scene than expected, each scene then should have hit everyone right in the head and explain why she’s the Queen of Pop. And sorry…Gaga does take the crown 100% now. Gaga is a much worse dancer than Britney comparing to her Me Against The Music years, but with her Born This Way Grammy performance+ live singing it was way stronger then Britney in this video. And please, don’t give the shit treatment that she has two children and blah blah blah. There’s a woman name Madonna at 50 and she can still rock a damn 3 hours concert in full force. 

So if Britney really wants to be up there and not only care on her fan base loyalty (which is massive), I suggest she trains more for months and months.  But if she doesn’t care then JIVE records may have to invest more money in paying these expensive directors to direct amazing visual videos for her and for people to forget her dancing, which will never happened. Never. So for now… her album Femme Fatale should be as groundbreaking as Blackout (which I doubt it will be with Dr.Luke producing most of it with Ke$ha beats, which is popular for Top 40 but not innovative enough to reach the classic song stage) because if not then Britney continues to be only the Princess of Pop.